Broadcast graphics platform

Swirl turns overlays into revenue.

Broadcast-quality L-bars, crawlers, lower thirds, scorebugs, sponsored graphics, QR promotions, and real-time messaging for FAST, OTT, hospitality, sports, and linear channels.

Live sports broadcast
LIVE
WAS 78
NYK 74
Q3
Sponsored MomentPresented by Capital Auto
SWIRL
Breaking: Dynamic crawlers • L-bars • Weather alerts • Sponsored QR campaigns • Automated live graphics • SCTE-triggered messaging •

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184 Today

Automation TimelineArmed
More than graphics

Every on-screen element becomes a programmable viewer experience.

Swirl gives operators fast control over visual messaging without interrupting programming, switching workflows, or relying on fragmented graphics hardware.

L

L-Bars

Premium sponsorship and information panels that keep programming visible.

Crawlers

Real-time tickers for news, weather, scores, alerts, finance, and promotions.

Lower Thirds

Polished broadcast graphics for names, topics, talent, locations, and sponsors.

QR

QR Campaigns

Drive scans to offers, surveys, tickets, ordering, apps, and sponsor pages.

Breaking News

Launch urgent messaging and emergency alerts instantly across channels.

🏆

Sports Graphics

Scorebugs, countdowns, player cards, sponsor tags, and live stats.

Weather

Localized weather messaging for broadcast, hospitality, and public environments.

$

Sponsored Overlays

Create incremental ad inventory without adding another ad break.

One dashboard

Design, schedule, trigger, and monetize overlays from one control layer.

Swirl is built for operators who need speed and reliability. Build reusable templates, assign sponsors, target channels, set priority rules, and publish graphics live or through automation.

Reusable templates for live, FAST, OTT, hotel, and sports channels
Channel-level targeting, scheduling, and priority control
Sponsor-ready creative zones and branded messaging windows
API, SCTE, playlist, RSS, weather, and manual trigger options
Swirl Graphics Console
Live Preview
L-Bars
Crawlers
Lower Thirds
QR Offers
Emergency
FAST Sports 01
Next Up

Postgame Live starts in 04:32

Opacity92%
Duration00:30
PriorityHigh
SponsorActive
Automation ready

Launch the right graphic at the exact right moment.

Swirl can be controlled manually or triggered automatically by events already happening inside your broadcast and streaming workflow.

SCTE-35 Markers
Playlist Events
Time of Day
Weather Feeds
RSS / News Feeds
Sports Data
Traffic Systems
Emergency Alerts
APIs
AI Triggers
Built for modern media

One overlay platform for every screen environment.

FAST Channels

Keep channels fresh with promos, sponsored moments, crawlers, and timed tune-in messaging.

Broadcasters

Run breaking news, emergency alerts, station IDs, election graphics, and local sponsorships.

Hospitality

Promote restaurants, events, casino offers, room service, local attractions, and brand campaigns.

Sports

Power scorebugs, player graphics, stat panels, countdowns, QR offers, and sponsor integrations.

Monetize every pixel

Graphics are not just branding. They are new inventory.

Create sponsor-friendly moments inside programming without adding clutter or increasing ad load.

ScorebugPresented by ToyotaSports sponsorship
WeatherLocal forecastBrand-safe utility
QR OfferScan for dealDirect response
L-BarEvent promoPremium placement
Hotel TVDine tonightOn-property revenue
Showfer ecosystem

Swirl fits directly into the Showfer operating layer.

Operate

TraffiQ

Schedule channels, manage feeds, and coordinate live media operations.

Enhance

Swirl

Add dynamic graphics, messaging, sponsorship overlays, and real-time visual engagement.

Insert

StormCloudVP

Use SCTE-aware workflows and edge insertion control across live environments.

Monetize

AdStorm

Connect sponsorships, ad intelligence, campaign logic, and revenue visibility.

Ready to swirl?

Make every frame more valuable.

Whether you operate FAST channels, local broadcast, sports networks, hotel TV, or OTT services, Swirl helps you turn on-screen graphics into viewer engagement and measurable revenue opportunities.