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Protecting CTV Revenue with Showfer Fraud Controls

D
David Park
Security Architect
Security
11 min read
Protecting CTV Revenue with Showfer Fraud Controls

CTV demand will continue to rise, and so will fraud attempts. Showfer customers deploy a layered defense to protect revenue and maintain advertiser trust.

Start with device truth

Fingerprint players using codec support, DRM capabilities, and network identifiers. Requests that do not match legitimate device profiles are rejected automatically.

Watch traffic patterns

Configure alerts for suspicious spikes, repeated session resets, or inventory originating from data centers. Showfer's dashboards surface anomalies instantly.

Collaborate with buyers

Share fraud insights, support app-ads.txt, and deliver make-goods quickly when discrepancies occur. Transparency reinforces premium positioning.

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